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What is an SEO audit, and why do you need it?
You may have the most amazing product to offer to your clients, supported by a striking website - and still not get enough traffic. Studies show that less than 1% of Google users decide to expand their search to the second page of their search results. Therefore, the better you rank, the higher the chance you’ll be noticed by your target audience.
That’s exactly where a well-performed SEO audit comes in. It’s a method of ensuring your website earns its well-deserved visibility. If there are some elements of your website that are not working as they should, they are bound to hold you back. Think about slow load times, missing meta tags, broken links, and all of the other issues that cause missed opportunities. An SEO audit serves to check what needs to be fixed and improved so you’re met with better search engine rankings and, therefore, more organic traffic.
What you’ll find inside our SEO audit checklist
To make things plain and simple, our comprehensive checklist is organized clearly in a simple table. The complete audit process is broken down into a list of questions that need to be answered. Each question represents one specific task, with its own:
- Category,
- Stage,
- Priority,
- Status,
- Method, and
- Tools.
Key areas we cover
Our SEO audit checklist starts with tasks that fall under the category of preliminary audit. It’s the initial phase that focuses on identifying any immediate issues that affect your performance in search engines. Think about tasks such as verification of Google Analytics and Google Search Console integration, proper implementation of the Google Tag Manager, review of primary navigation menus, and so on.
As it continues, this checklist also touches other essential SEO categories, such as technical SEO, to ensure your site is crawlable, fast, secure, and usable for all screens. For example, it helps you focus on:
- Crawl eros,
- Indexation issues,
- Blocked resources,
- Site’s HTTPS status,
- SSL certificate details,
- Site speed problems,
- Structured data implementation.
For a full SEO audit, we implemented on-page SEO tasks for the full optimization of your website. On-page SEO deals with content quality, HTML tags, keywords, headlines, image optimization, and the like. All of these tasks are here to make your content more understandable, relevant, and accessible for both your target audience and search engines.
Finally, we also found a place for tasks that cover analytics and tracking, to ensure proper setup and utilization of analytics tools to be used for performance monitoring.
Enjoy our free SEO audit checklist
An SEO audit is a smart way to see what’s working on your site, what’s holding it back, and how you can improve your search performance. That’s why we decided to make a complete checklist that will help you optimize your website to the fullest - and get found in the process. It shows you everything that needs to be done for your website to rank high and get the traffic it deserves.
All you have to do is provide us with your name and email address, and you’ll receive your copy completely free of charge. It’s a simple yet economical way to get your hands on this practical tool and start improving your website’s performance immediately.
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