Fitness   •   UX/UI Design

Crafting a Platform for
Easy Habit Tracking

Industry
Fitness
Headquarters
Frankfurt, DE 🇩🇪
Company Size
5000+ employees
Services
UX Design
UI Design
SaaS Design

The platform quickly gained traction with over 10,000 daily users, all working toward their fitness and health goals.

About NOW! by Juice Plus+

NOW! by Juice Plus+ is a web platform designed to help individuals achieve a healthier, fitter, and more conscious lifestyle through a 16-week program. In collaboration with renowned fitness expert Detlef D! Soost, the platform provides users with the tools and resources they need to track habits, stay motivated, and reach their fitness goals.

The Challenge

Juice Plus+ wanted to create a seamless and accessible digital experience for users looking to improve their health and wellness. The challenges included:

  • Developing a mobile-first, user-friendly platform that could be accessed and used flexibly anytime, anywhere.
  • Designing a habit tracking feature that would help users establish and maintain good habits essential for long-term health and wellness.
  • Creating an engaging, motivational environment that would encourage users to stay on track with their 16-week program.

The Solution

Devolfs was tasked with designing the NOW! by Juice Plus+ platform to be simple, motivating, and effective in helping users achieve their health goals.

User-Centered Design: The platform was designed with a focus on user-friendliness, making it intuitive for users to navigate through the program’s various features. The clean, responsive design ensured the platform worked seamlessly on both desktop and mobile devices.

Mobile Web Version:
A mobile-first approach was crucial, allowing users to access the platform anywhere at any time. With the mobile web version, users could easily track their progress, stay motivated, and maintain consistency throughout the 16-week journey.

Habit Tracking Feature:
One of the key features of the platform was the habit tracker. This feature allowed users to track daily habits such as water intake, taking Juice Plus+ supplements, eating healthy, and other wellness activities. It helped users stay on track, establish good routines, and see their progress in real time.

The Impact

‍The NOW! by Juice Plus+ program was a significant success, bringing tangible results for users seeking to improve their lifestyles.

  • User Engagement: The platform quickly gained traction with over 10,000 daily users, all working toward their fitness and health goals.
  • Effective Habit Formation: The habit tracking feature empowered users to develop and maintain healthy habits, which contributed directly to their overall success in the program.
  • Wider Reach: The platform provided a flexible, accessible way for people to engage with the program and stay committed to their health goals.

NOW! by Juice Plus+ has proven to be a powerful tool for those looking to improve their health and wellness in a sustainable, motivated way. Through thoughtful design and a focus on user needs, the platform continues to support users in achieving their best form.

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