Health • Branding, Web Design, Webflow
Branding and Website for Therapy Platform
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Bringing creativity and therapy together—Devolfs rebrands and migrates Blue Rhythm from Wix to Webflow.
Blue Rhythm was founded by a collective of creatives across music, film, and television. Their goal? To build a therapy platform that speaks directly to people in creative industries—offering mental health support tailored to the unique emotional rhythms of artists, performers, and storytellers.
Blue Rhythm approached us at a pivotal moment. They were ready to elevate their brand and platform—from visual identity to digital experience—while transitioning their site from Wix to a more powerful and flexible Webflow setup.
They needed:
We were extremely impressed with how they approached teamwork, how they took feedback on board, and how responsive they were throughout the process.
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We started by immersing ourselves in their mission—blending creativity with healing. The result was a brand identity that tells a story with every element.
A Transformative Logo: The logo design captures the essence of the Blue Rhythm journey. A split circle symbolizes the shift from sadness to hope—represented by expressive emojis. The visual rhythm of the lines reflects both music and emotional balance, tying perfectly into the platform’s purpose.
Visual Identity & Brand Guidelines: We developed a comprehensive visual language—new logo, typography, color palette, and a brand book. The brand identity was designed to feel soothing yet expressive, mirroring the emotional landscape of their audience.
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To support their outreach, we designed social banners and Instagram posts using emotive visuals and headlines.
Every touchpoint reflected the new identity, reinforcing consistency across channels.
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We migrated their entire website from Wix to Webflow, improving performance and editing flexibility.
Starting with high-fidelity wireframes, we explored four design directions to find the one that fit Blue Rhythm best. The final landing page was clean, interactive, and emotionally engaging—complete with smooth animations and intuitive navigation.
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Our work helped Blue Rhythm step into a new chapter with clarity and confidence
Devolfs provided the full package—from concept to launch—helping Blue Rhythm better connect with their audience and tell their story through design.
